Given that everybody has a camera in their pocket nowadays, we’re all amateur photographers - proud of our pictures and wanting to share them with the world. Photo Contests are a great way to increase engagement with your brand’s Facebook or Instagram page. This merchant’s sweepstakes had 5,740 views and a conversion rate of 37.72%, giving them 2,108 new email addresses for a prize valued at about $500 US. The body copy, where you describe how the contest will work, its duration, and the steps entrants need to take to get their chance to win.įree Template #1: Sweepstakes or GiveawayĪnd a real-world example from a merchant who found success with this template:.The form field and CTA button where entrants can submit their email addresses and enter to win through a colorful button.A smaller (274 x 274 px) image at the bottom right (optional) where you can feature your product one more time or a model using it.The headline, ideally with the dollar amount your prize is worth and action words (like “enter to win” or “win a today!”).A large (810x300 px) image at the top in which you can feature your prize and a catchy, eye-grabbing hook of text.It’s a simple template with five primary components: Though we actually have more than a dozen sweepstakes templates, the most commonly-used is also our original. If you offer something like cash or an unrelated product, your sweepstakes entrants will be far less likely to become customers down the line.
Remember, if you’re running a giveaway, offer something which will be desirable only to your target market.
They have the lowest barrier of entry, are the simplest to create, and often yield a large number of entrants.Īll participants have to do is enter their email address and name and they’ll immediately be entered in a random draw to win your prize. Sweepstakes (or giveaways) are the most popular of our contest types. If you’re ready to go, let’s take a look at 7 of the most popular contest templates you can use to reach your business’ objectives. They create a buzz around your brand, excite your prospective customers about your products or service, and yield huge bonuses to your Fan base and lead generation. Are you ready to run a social media contest or giveaway? Do you want to make sure it gives you the best possible results, impresses the hell out of your boss, and blows the door off your competition?Ĭontests and giveaways are proven to give you the same kind of return on your social media investment as days of content creation, posting, and networking.
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